Following is the email she sent.
QUESTION FROM A NEW SEO WRITER ABOUT USING ARTICLE SPINNING SOFTWARE
Thank you very much for your tutorials and e-books. They have helped me start a new business for myself….I just completed 11 SEO articles and a webpage for my first client who was impressed with my writing.
There is a problem, however, I am taking far too long to write the articles. A 500 word article will take me 4 hours or more (depending on the topic) I knew my writing skills were rusty, but this is ridiculous. And at $50 a pop, not a good source of income.
People keep telling me about “Article Spinners” which could be useful as a tool to use, but I don’t think I would be comfortable using it like I’m hearing others are using it: taking articles off the web, giving it a spin and re-publishing it. But then again, I’ve never used one and don’t really know anything about them, other than they look like synonym generators. What are your thoughts? Do you like or use them for anything? If so, do you know any good brands?
Your opinion means alot. Thank you for your time and all the fabulous information.
First, I want to say congrats to this new SEO copywriter for completing her first project successfully. Once you do this, usually, you get that boost of confidence that says, “Yeah, I can really making a living as a freelance writer!” So kudos.
Second, you’re welcome on the “fabulous information” (I’m blushing). Now, to answer your question . . .
Let me say up front that I don’t use article spinning software. I never have in spite of what you may read on the web. What I mean by this is, there is an article spinning software out there that uses my name on its site to promote their product.
I have NEVER officially endorsed an article marketing software. Someone picked up results from an article marketing experiment I ran back in 2006 and used those results in their marketing material. I highly doubt that you’d get the same results today. So if you see my name attached to an article spinning software, just know, it’s NOT an endorsement I gave.
With all of that being said, let me tell you how I feel about article spinning software.
What Is Article Spinning Software?
For those who might not know, article spinning software is software that takes text (an article) and generates a “new” version of it so that it can pass as original content (as opposed to duplicate content) if checked by plagiarism detection services like Copyscape.
The reason the word new is in quotation marks in the last paragraph is that when you spin an article, it’s not new – in the sense of being a completely different article on the same subject. It’s content that’s “spun” so that it can pass the sniff test of search engines to read it as new content.
And this SEO writer is right, article spinning software will change a lot of the words in an article (eg, the synonyms and adjectives) to make an article unique. That’s why you see so many badly “written” pages on the internet. Many of these pages are generated by article spinning software that no one has taken the time to clean; the article spinner has just spit it out and they post it without going through it to see that it is grammatically correct and that it makes sense.
So while article spinning software can help you generate content faster, you still have to “touch” the content; ie, go through it and make sure it reads correctly.
Now that you know a bit more about what this type of software is and what it does, following are my thoughts on when it’s appropriate for SEO article writers to use article spinning software — and when it’s not.
What Does Google Consider a “Unique Page”
Search engines like Google have algorithms in place that determine what’s considered new content and what’s not. Nobody knows exactly what this is, but some SEO specialists say that a web page has to be at least 30% unique content to have Google view it as a “quality page” (ie, one that has a chance of ranking well with them).
FYI, a “web page” is usually just an article of between 300-700 words. It can be longer or shorter, but this is the standard word range.
Learn more about article spinning.
SEO Writers: When Not to Use Article Spinning Software
I would never use article spinning software for client projects. The reason is clients hire SEO writers to produce “original” content. And while you can use the internet to find content to “spin” for them, in my opinion it’s unethical and will eventually catch up with you.
Because usually content produced in a niche – especially well-written content that you will WANT to spin because it’s so good – is known to those in that niche. And, spun content is just too similar to the original.
My stuff is spun (stolen) all the time. Most writers can recognize their own work, so if you spin a piece for a client, eventually, someone somewhere is probably going to contact your client (because the content will be on their site/blog) and accuse them of plagiarism. It happens. Proof?
One SEO writer picked up a $1,700 SEO writing gig because a client had received plagiarized copy from a writer. See comments section in this link: One SEO writer told how a client received 100% plagiarized content from a previous writer.
So even though spun content isn’t 100% plagiarized content, it is theft of the very same idea/subject matter.
I get emails all the time from others alerting me that my content has been stolen. Following is a recent one. While the content isn’t spun, it’s been stolen, which proves the point that you run the risk of your clients finding out if you spin content.
Subject Line: Article theft from Yuwanda Black?
I was doing some research, looking for companies that buy high-dollar content and came across an article by you posted here: http://www.freelancewriting.com/articles/why-seo-copywriting.php.
I saw nearly the same thing here, with no by-line: http://www.cubicweb.co.uk/web-design/why-seo-copywriting-will-be-the-perfect-high-paying-work-from-home-job-with-huge-growth-potential/
And here, with an author that isn’t you. http://www.zimbio.com/SEO+Copywriting/articles/bLgHYcP15G_/SEO+Copywriting+will+Perfect+High+Paying+Work
As a subscriber to Inkwell and someone who has purchased from you before and is just now getting started with SEO copy writing myself (writing “first contact” emails this weekend) I am really annoyed at seeing this level of plagiarism. I guess it’s part and parcel of article marketing.
Again, clients don’t pay you for this. They pay you to create original, unique content – so do so.
Editor Note: Learn The 4 Ways I Make Money Online — and you can too!
Examples of Content Produced by Article Spinning Software
The above-mentioned article of mine has been spun so many times it’s ridiculous. The original is here: http://ezinearticles.com/?Why-SEO-Copywriting-is-the-Perfect-High-Paying,-Work-from-Home-Job-With-Huge-Growth-Potential&id=1429853.
Here’s what is probably a spun version: http://fronkkaylynn79.typepad.com/blog/2012/02/precisely-why-seo-copywriting-will-be-the-perfect-high-paying.html
As this illustrates, content theft is a growing problem (and another reason SEO copywriters are so in demand if you ask me). If you were a client, would you want to pay for the spun version of this article?
SEO Copywriters: When It’s OK to Use Article Spinning Software (IMO)
I spin a lot of my own articles – but I don’t use software to do it. I do it manually by just rewriting the article. The reason I spin my own content is I create unique, longer foundational articles for my site. Then, I’ll spin these pieces into shorter versions to use for my article directory.
For example, here is a foundational article on my main SEO writing site (this one) entitled, Freelance SEO Writing: A Million Dollar, Work-from-Home Business? Here’s the spun version of that same article on my article directory site (as you can see, I put a lot of unique content in my “spun” articles).
Why I Don’t Use Article Spinning Software – Even Though I Spin Content
The reason I spin my articles manually is that I know the subject matter intimately. Hence, I’m able to rewrite it fairly quickly. I would probably spend the same amount of time cleaning up a spun article, so it’s not worth it for me to use software to do this.
Now, an advantage that article spinning software does have is that you can create HUNDREDS of different versions of an article in no time. But, as I only distribute my spun content to a few sites (EzineArticles.com and YuwandaBlack.com usually), I don’t need hundreds of versions.
For the record, I spin my articles to use as article marketing pieces. I submit them to the outlets above to drive traffic to my various sites which promote my ebooks, e-classes and affiliate products.
I hope this clarifies the ins and outs of using article spinning software a bit.
P.S.: Earn $250+/Day Writing Simple Web Content? Here’s the blueprint I used to start my SEO writing career.
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